In this episode of Zero to CEO, I speak with Technology and Operations Expert Issac Hicks about why most AI projects fail — and how entrepreneurs can be part of the small percentage that actually generate real returns. Issac breaks down the gap between AI marketing hype and operational reality, explains why nearly 95% of AI initiatives never make money, and shows what successful AI implementations really look like inside growing businesses. If you’re tired of gimmicks and want to understand how AI can truly drive revenue, efficiency, and scale, this episode is a must-listen.
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